Established in 2010 by former professional snowboarder and Wildcats crew member JF Pelchat, NOW is dedicated to redefining binding technology. Pelchat crafted a revolutionary binding concept from his garage, setting a new standard in the industry. NOW offers riders unparalleled performance, reduced foot fatigue, and customizable features for an effortless and responsive ride.
Performance and comfort. NOW Bindings IPO delivers a secure and comfortable fit with the Asym FS strap and 3D stretch fit toe strap, eliminating pressure points and ensuring a snug connection between your boots and the binding. Backed by a lifetime warranty program, the IPO is built to last.
- Skate-Tech system: inspired by skateboard mechanics, maximizes energy transfer to your board's edges
- Flex: Medium
- Flushcup Technology
- Tool-less adjuster straps
About Utah Ski Gear:
Utah Ski Gear was established in 2011 and we believe that skiing is for everyone. Helping our customers find the right equipment to get them and their families skiing is our passion. We understand price can be the biggest deterrent and because of this we offer new and used skis on a budget. For the more experienced skier looking for advanced gear, we offer hard-to-find accessories like specialized tuning equipment and high-performance skis. Customers preferring maximum comfort while skiing can find electric boot heaters, such as Hotronic FootWarmers.